Tour de France’s success formula
Amaury Sport Organization (ASO), owner and organizer of Tour de France, has discovered an excellent formula for creation of interesting and unpredictable sporting events.
“For decades Tour de France has been quite predictable and we discovered that this was boring for the potential new spectators. There were always these guys like Merckx, Indurain and Armstrong that kept winning forever. It was bad for betting and for viewing. This year we decided to pull out our ace in the sleave and get rid of all the favorites and start fresh.” says director of ASO. “If this experiment proves to be profitable we will apply it on our other events like Le Dakar and L’Open de France.”
ASO had to call on World Anti Doping Agency (WADA) to succesfully complete the shocking last minute exclusion of favorites.
“WADA is great when it comes to such projects” says WADA director “we have the power to make such sudden changes without causing much turmoil. People dont bother anymore to question our decisions so its easy. I know ASO was first thinking about killing Basso and Ullrich in a car accident but they thought they might need them later on. We made it simple and clean. And you know all these cyclists are doped anyway so its no big trouble to manipulate them. It is always good to have us as an ally.”
Yesterday’s 16th stage of Tour de France was the best example of well designed sports - there were numerous attacks and changes and none of the experts were able to even come close to predictions of who will be where on the general classification.
It was sports at its best.
“Imagine the Football World Cup if the night before we excluded Brazil, France and Italy” condludes director of ASO “How much fun it would be?”
